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Records and information
destruction activities have
shocked and captivated
audiences over the past
year. The sometimes heated discussion
has been driven largely by divergent
perspectives and has resulted to some
degree in mixed messages and confusion
about the propriety of information
destruction. On the other hand, legislation
such as Gramm-Leach-Bliley and
Health Insurance Portability and
Accountability Act (HIPAA) are forcing
the issue of information destruction on
the financial and healthcare worlds.
States such as Wisconsin, California,
and, most recently, Georgia, have passed
laws to fight the rising wave of identity
theft, requiring businesses to destroy
obsolete personal information. Shredding,
however, continues to be characterized
in the media and by some politicians as
an inherently dubious, even suspicious,
activity with no purpose other than to
conceal incriminating information.
The fact is that proper, scheduled
destruction of information is both a
highly responsible and necessary business
activity, one mandated by legal and
regulatory requirements – as well as
common sense – to protect consumers
and businesses alike. Proper and prudent
document destruction is as important
as any other milestone in the life
cycle of a record.
A Rose is a Rose (Even in the
Wastebasket)
It is understandable that many records
and information managers primarily
focus on the paper-based and electronic
records that are conveniently stored on
shelves or disks for a required (and,
hopefully, specific) period of time. The
task of managing records kept for legal,
regulatory, and business purposes
is, however, increasingly daunting.
Maintaining those records in a rationalized,
centralized, and organized manner
is crucial to compliance, retrieval, retention,
and disposition. Add to that the
furious pace at which technology affects
records creation, access, and distribution
while satisfying the demands of
internal customers, and it is easy to see
why the resources, time, and attention
of records managers are already
stretched thin.
In such an environment, some functions
will get less attention than others.
For example, record managers have
given up their influence on a significant
segment of records: incidental
records, which are sometimes called
non-records. As defined in Chapter 44,
U.S. Code, 3301, incidental records
include extra copies (e.g., photocopies)
of documents such as routing slips,
transmittal sheets, materials made for
museum purposes, and intermediate
drafts, created or received throughout
the course of the day, that have no
value beyond their immediate use.
They can comprise as much as 60 percent
of the waste generated in an office
environment. These records may have
a life of a few minutes or a few weeks,
but often they are discarded without
any acknowledgement of their creation
or a policy regarding their proper
retention and disposal.
Do these incidental records have
importance? How often has the “smoking
gun” turned out to be a handwritten
note to a colleague? There have been
lawsuits in which simple drawings on
cocktail napkins were admitted as significant
material evidence. (A well-known
incident involves a multimillion-
dollar settlement in 1973 in which
John Atanasoff, a professor at Iowa State
University, produced a cocktail napkin
that proved that he was the originator of
the computer in 1937.) A discarded
Post-it Note® could prove as much a
bona-fide business record as correspondence
from the CEO to the Securities
Exchange Commission.
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Reclaiming Turf and
Missed Opportunity
Right or wrong, the status and value
(and longevity) of individuals within
corporate America often is determined
by internal spheres of influence. Records
managers who have relinquished control
over incidental business records to the
facilities manager, an offsite storage
company, or a janitorial service as a
waste-disposal issue are missing an
opportunity to show their value and,
more importantly, to properly execute
their responsibility and serve their
organization.
The Role of Destruction in RIM
There are many reasons organizations
would be well advised to make
sure they routinely destroy discarded
original, duplicate, and incidental
records in an organized and documented
method. All of those reasons focus
on protecting the organization.
Dumpster Diving
It is obvious that discarded records
should not fall into the hands of competitors. The risk of
this occurring
depends upon circumstances particular
to the facilities and situation. As with any
risk analysis, the severity of the consequences
resulting from the occurrence
needs to be considered. The marginal
cost of knowing that all information is
properly destroyed is minimal compared
to the potential resulting damage, so this
should be an easy decision to make.
There are some facts that may help
put the decision and risk in perspective.
The Federal Bureau of Investigation
(FBI) estimates that U.S. businesses lose
tens of billions of dollars every year due
to the theft of their information. Nine
out of 10 large companies have employees
dedicated solely to the competitive
intelligence function.
As recently reported by Ameet
Sachdev in the Chicago Tribune, contractors
hired by a large consumer-products
firm were caught in the midst of a six month
Dumpster-diving campaign at a
rival’s headquarters. One industrial intelligence
professional commenting on the
incident claimed to have hit more than
2,500 Dumpsters in the pursuit of corporate
information on behalf of clients.
Partly because most victims of Dumpster
diving never know they have been victimized,
these professionals consider the
wastebasket (or Dumpster) to be the single
most available source of competitive
corporate information.
Identity theft is another increasing
risk from casually discarding information.
The epidemic of identity theft
and the publicity that has surrounded
it has elevated the issue of privacy protection
to one of the most pressing
consumer-rights issues. Public sentiment
on this matter is at the core of
HIPAA, Gramm-Leach-Bliley, and the
myriad of state laws mandating personal
information protection. Casually
discarded information can be, at a
minimum, embarrassing and costly
for individuals and organizations.
Violations of the laws regarding privacy
may carry criminal liability, but that
is little consolation to victims.
Use It or Lose It
Any reasonable person understands
the devastating results of information
falling into the hands of a criminal,
competitor, or reporter. But there is a
more subtle and potentially more insidious
ramification from casually discarding
confidential information. An organization
actually could forfeit the right to
defend its trade secrets, proprietary
technology, and non-competition
agreements if it fails to protect that
information at every point.
The precedent for this penalty was
set in the late 1950s. A Detroit-based
company, Cadillac-Gage, was in the
midst of a booming business manufacturing
armored vehicles for transporting
currency and valuables. A group of
high-level executives left the firm and
set up shop in Florida to compete in
the armored vehicle manufacturing
business.
Cadillac-Gage immediately sued the
new company for stealing trade secrets,
including customer lists, proprietary
engineering documents, and design
information. The defendants’ attorney
successfully admitted evidence that he
had retrieved from Cadillac-Gage’s trash,
including customer lists and schematics.
He effectively argued that Cadillac-Gage
was not protecting the very information
it was claiming was so vital and that it
was asking the courts to protect.
As a result, the judge ruled against
Cadillac-Gage. He determined that
what is claimed as trade information
must be protected in order for those
rights to be recognized by the court.
This case has been cited hundreds of
times since, including in the 1987 U.S.
Supreme Court case California v.
Greenwood, in which the justices ruled
in a split decision that all rights to ownership
and expectations of protection
are forfeited when something is casually
discarded. It also was ruled that it is not
illegal to take something once it is discarded.
This means that there is no such
thing as “stealing” from a Dumpster.
Another protection that is forfeited
by casually discarding information
is that afforded by the Economic
Espionage Act (EEA) of 1996. Before the
EEA, organizations were responsible for
exercising on their own their trade
information protection rights in court.
They were forced to bring suit against
anyone they accused of violating their
rights. However, the EEA changed that.
It is now a federal offense to violate
another organization’s trade information
protections. The fines can go as
high as $10 million and may include 15
years in prison. If the Department of
Justice chooses to pursue the case, it –
rather than the corporate entity – will
bring the charges and prosecute the violators
at the government’s expense.
So the EEA heralds a landmark of protection
for corporate America whereby
the federal government itself will protect
trade information and severely punish
the culprits. The only impediment is that
the organization victimized by the trade
information violation must be able to
prove that it took all reasonable measures
to identify and protect that information.
By failing to put in place effective comprehensive
procedures to destroy all discarded
information, an organization virtually
guarantees that the EEA will not
protect them.
An interesting measure of an organization’s
information security program
is the degree to which employees are
exposed to information. Essentially,
employees should have access to corporate
information on a need-to-know
basis. Widely dispersing or exposing
information to employees represents a
security hole that also can jeopardize
trade information rights protection.
This concern is one of the reasons that
security collection containers are
replacing wastebaskets. It is neither realistic
nor reasonable to claim that information
is being given requisite security
when it is deposited in open trash cans.
It is also one of the many reasons that
contract information destruction services
have come to be the most prevalent
resources for records disposal.
Doing It Right
Given that destruction is now a
required, or at least prudent, milestone
in the life of any record and given that
auditors, prosecutors, litigants, the
media and, unfortunately, the general
public sometimes mistakenly perceive it
to be inherently deceitful, it is important
to structure destruction policies
and procedures to minimize even the
appearance of impropriety. The two
most important components that can
eliminate any chance that destruction
processes will be perceived as inappropriate
or nefarious are consistency and documentation.
Consistency
- Be consistent in what is destroyed.
Never destroy one class of records or
type of media while not destroying
another. This is important not only
for appearance’s sake but also to
establish due diligence in protecting
the organization’s trade information
and client personal data.
- Be consistent about the method and
means of destruction. If an organization
has a regular method of destruction,
any destruction outside that
procedure draws attention and risks
the appearance of impropriety. Being
consistent about the method of
destruction between classes of
records and media is also important
for the same reason.
- Be consistent in the procedures used
for destruction in decentralized operations
and from department to
department.
- Be consistent regarding the timing by
which records are destroyed.
For instance:
• Incidental records comprising the
daily waste stream are collected in
secure containers and destroyed
weekly.
• Duplicate records squirreled away
in office drawers, reading files, and
chronological files are collected
and destroyed quarterly.
• Original stored records that reach
their retention period are destroyed
semi-annually.
Documentation
- Document all destruction policies
and schedules, covering all classes of
records, and describe acceptable collection
and destruction methods.
- Document the training of employees
regarding the organization’s information
protection and destruction
policies.
- Document subcontractors’ and vendors’
awareness of or instruction
about the company’s policies on protecting
trade information and personal
data. It is not uncommon for
large firms to have good information
protection programs, while vendors
and subcontractors casually discard
records and thereby compromise the
internal destruction program.
- If a contractor is used for destruction,
document the criteria by which
it should be evaluated and selected.
Also, document the actual process of
selecting the contractor.
- Document every instance of information
destruction.
- Maintain internal and contractor
destruction activity records permanently.
Consistency and documentation are
the only ways to achieve the transparency
necessary to eliminate any hint of
subterfuge.
The World of Contract
Destruction Services
The National Association for
Information Destruction (NAID) estimates
that there are approximately 600
companies in the United States offering
records destruction services. They
include dedicated service providers who
do nothing but information destruction
as well as record storage companies and
recycling companies.
As one might expect to see in such a
rapidly growing industry, especially an
unregulated industry with participants
from many business models (i.e., shredding,
recycling, storage), the security
and procedures employed by information
destruction service providers can
vary widely. The problem with such
variations is that organizations can never
really completely hand over their obligation
to protect their information. The
degree to which an organization is really
protected by using an information
destruction service has as much to do
with the diligence put into the selection
of the vendor as it does with the potential
damage caused by the information
surfacing after the fact. In other words,
if XYZ’s records were to surface and
cause a problem after having been
transferred to a destruction contractor,
XYZ’s negligence could turn as much on
the process they used to hire the contractor
as the damage caused by the
resulting breach.
In selecting a destruction contractor,
several things should be verified as part
of the thoroughness of the process.
- Make sure the service provider is not
subcontracting the destruction service
and has the ability to provide the
destruction with no transfer of custody.
If destruction services are provided
by a company primarily offering
records storage or recycling, do
not assume those services are being
rendered first hand. No one but the
records’ primary owner should
decide which contractor actually provides
destruction services.
- The destruction contractor should
screen employees through background
checks at the time of hiring.
- Threshold levels of insurance should
be required and verified.
- The particle size of the materials
resulting from the destruction process
should be verified to meet procedural
minimums.
- If plant-based service is used, verify
that access is restricted to operational
employees.
- The contractor’s service employees
should be easily recognizable and
identifiable.
- The contractor should provide documentation
after the fact, establishing
the date that the information ceased
to exist, where it was destroyed, and
how it was destroyed.
- The destruction contractor should
provide documentation upon receipt
of the materials to be destroyed that
acknowledges and accepts fiduciary
responsibility for the confidentiality
and destruction of the materials.
Implementing Standards
With increasing pressure for organizations
to protect sensitive information,
it is understandable that some would
look for what might appear to be the
least-expensive alternative to accomplish
the task. And, of course, there will
always be someone to tell them what
they want to hear.
Landfilling and recycling are most
often offered as an inexpensive alternative
to destruction, and proponents of
those methods confidently plead their
case. What seems to be the most convincing
selling point of using landfilling
as a destruction alternative is when the
landfill operator promises to dig a special
hole strictly dedicated to receiving
the sensitive material. Upon the dumping
of the records in the hole, the landfill
operator then immediately buries
the material.
The truth of the matter is that this
misses the mark in the most basic sense;
the media containing the information is
still intact, readable, and retrievable.
And, of course, many landfills are not
holes but hills. A study conducted by the
University of Arizona established that
the act of burying documents in a landfill
effectively preserves them. Not only
will the information be around longer
than if it were left in the sun and air, but
also it will be identifiable when
unearthed and, most importantly,
potentially subject to legal discovery.
Technically and legally, with the information
still existing intact, it is conceivable
that during legal discovery the
records would have to be unearthed and
produced by the defendant – however
inconvenient and costly.
Recycling is sometimes represented by
vendors and accepted by consumers as
an alternative to the destruction of paper records. However, sending office paper to
a local recycler with no intention of
shredding it is far from being reasonably
passable as prudent destruction. The
paper may be sorted, for example, by
unscreened employees to maximize
value. Paper unacceptable because of
type or color is often discarded. There is
no way to determine when the materials
were actually destroyed (when they cease
to exist). Furthermore, there is no
acknowledgement of fiduciary responsibility.
At the other end of the process, the
paper mill usually stores the bales of
intact paper outside for weeks or
months. It is estimated that some 10 percent
of the paper is contaminated or
deteriorated and summarily discarded
intact by paper mills. In short, selection
of this process will not meet the most
basic elements needed to establish that
care was exercised.
A reasonable-sounding scenario for
recycling paper documents involves
truckloads of records being hauled
directly from storage to the paper mill.
Here, however, the requirements recommended
earlier regarding the selection
of a destruction vendor are still not met.
The Ultimate Litmus Test
To test how confident records managers
are about their records destruction
program, all they have to do is
imagine themselves in a deposition.
- “What method did you use to select
your destruction contractor?”
- “Did the company have written policies
and procedures for employees
covering the disposal of all classes
and categories of records?”
- “What about the incidental records
discarded in the daily trash?”
- “Why did you pick last October to
conduct a major purge and destruction
of records?”
How well records managers fare in
such a mock deposition depends upon
how well they have executed their
responsibilities. Not confronting these
issues is to ignore one of the most significant
responsibilities of managing an
organization’s records according to the
life-cycle model. Then it is almost
inevitable that at some point records
destruction policies and procedures will
surely be challenged at some level, internally
or externally. |